One Woman Owner
Online Market Place

Disciplines: 
Art Direction, Branding, Identity + Strategy


One Woman Owner is an online car market place, that focus on people, not the performance of the cars.
The challenge was to create a brand that could break into the established car sales market. Deriving the strapline ‘Created equally, driven differently’ we built a visual identity that invokes the human quality of buying a used car, the people.

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